Contributed by to the True Sport Movement
Active Healthy Kids Canada was established as a charitable organization in 1994 to advocate the importance of quality, accessible, and enjoyable physical activity participation experiences for children and youth. As a national leader in this area, Active Healthy Kids Canada provides expertise and direction to decision makers at all levels, from policy-makers to parents, in order to increase the attention given to, investment in, and effective implementation of physical activity opportunities for all Canadian children and youth.
An evidence-informed communications and advocacy piece that provides a comprehensive assessment of Canada’s “state of the nation” each year on how, as a country, we are being responsible in providing physical activity opportunities for children and youth.
Social Marketing and True Sport